Friday, April 6, 2012

Another Minor Musing To Add To The Conversation About Attracting Talent

Artist Hugh MacLeod heaps praise on Jiro Dreams of Sushi, a film about an 85 year old sushi chef.

MacLeod reports that Jiro
kept it REALLY sim­ple: a sin­gle, TINY, 10-seater res­tau­rant in a sub­way sta­tion in Tokyo.
Why did he do it that way? Because he wasn’t inte­res­ted in money, he was inte­res­ted in the MASTERY of his cho­sen craft. The big­ger he made his res­tau­rant busi­ness, the less time he would have to spend on his TRUE calling, making sushi.
MacLeod later writes,
He wasn’t in it for the money, he was in it because it allo­wed him to strive for perfection.
In a world that often rewards money and office poli­tics over mas­tery, maybe more mediocre peo­ple get to drive fancy cars, live in big hou­ses and wear a lot of bling, but something is lost in the pro­cess. And we are the poo­rer for it.
Jiro reminds us that it doesn’t have to be that way. You can achieve mas­tery, or at least aim for it, if you decide to. [bold in the original]
If Rural America truly seeks to attract talent, smaller communities should seek ways to allow talented people to strive for perfection rather than emphasize tax breaks for a hog feedlot.

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